Tagged: social customer experience

Customer Loyalty in the Age of Social Media

Guest Post by Joanna Jones of Impact Learning Systems

Over the years exasperated customers have aired their frustrating interactions with contact center agents on social media. Some of these have gone viral creating public relation nightmares for the companies involved and giving other frustrated consumers a platform to pile on. Often when a company finds itself facing one of these viral campaigns it issues a public mea culpa and quickly makes an honest effort to revamp its policies so as to avoid such misfortune again. Your company doesn’t need to be holding the short-end of a public shaming stick Continue reading