Tagged: customer journey

Time to Start Thinking of Customer Service as a Business Driver in 2017

By Kevin Gavin, CMO

This article was originally published on VMBlog, here.

Video Customer Service Turns Mainstream

As the modern customer increasingly feels empowered to communicate with brands via various channels like phone calls, texts, social media and more, the rise in video communication will become more mainstream. Just as social media brought on a new way to communicate with consumers, video will be a powerful tool to ease pain points in an easy and efficient manner. In 2017, more businesses will move to adopt video as the new normal in customer service or risk getting left behind. Continue reading

I Went To Dreamforce for the First Time and Now I’m a Consumer of New Brands

By Gabrielle Targosz, Corporate Communications Specialist

If there is one time a year you can define “success” as a combination of self-diagnosed exhaustion with completely mind blowing experiences, it would be after attending Dreamforce 2016. As a first timer at Dreamforce, the must-attend tech conference of the year hosted by our partner Salesforce, I already can’t wait for this again next year. I must say, I’ve learned a lot, networked with industry gurus, saw more swag giveaways than ever before, and I’ll definitely be back next time.

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Modernizing Your Contact Center Through Customer Journey Management

By Mayur Anadkat, VP Product Marketing

We have all had the following experience: You call into a customer service line and an interactive voice response (IVR) guides you through options such as billing, customer support, or technical support by pressing numbers on a keypad. Once you’ve picked through the available options, the IVR then asks you for your name, your account number, and your social security number.

[Long pause]

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